Posted on November 19, 2013 by Marina

Meet Mike Murray.


A long time supporter of Steam Whistle, recently returned from a month long trip through Asia which included a 2 week trek in Nepal and a visit to Everest Base Camp (EBC). He wanted to do something special once he reached EBC and thought that the best way to reward himself with a Steam Whistle. Before he left Toronto, Mike packed a 355ml can in his luggage and carried it all the way to EBC (including carting it around China for 2 weeks before heading to Nepal). Simply amazing!


Here’s what Mike says about his journey.

What inspired your mission to Mount Everest? 

As far as what brought us to Everest Base Camp (or EBC as it’s sometimes known), I guess it’s just something that my wife and I have always wanted to do.  We love the mountains and we’ve done a fair bit of hiking and trekking over the years.  We both had “milestone birthdays” this year, so we figured now was the time to tick this one off the list.   Needless to say it was an absolutely amazing experience.

Just to be clear, we didn’t make it to the summit of Everest, just to Base Camp.  Now, Base Camp is still at about 17,500 ft above sea level so it was still quite an ordeal to get up there.  The trek to Base Camp and back took about 12 days and required us to hike over 120km and gain more 3,000m in elevation from our starting point. It was a big challenge – but not in the same league as a trip to the summit would have been!

What was the most challenging part of the climb?

The challenges were significant – both mentally and physically – but the rewards were amazing.  The scenery in the Himalayas is like nothing else in the world and the sense of accomplishment in getting to EBC was pretty immense.

What’s your Steam Whistle story?

First off, I love the taste of the beer and always have.  I’m a bit of a “beer nerd” and I’ve tried hundreds of brands and styles from all over the world. However, Steam Whistle has been and continues to be my “go to” beer 365 days per year (there is always a bottle or can of it in my fridge…always).  It’s got a great flavour. It’s crisp, its refreshing and it’s very drinkable.  Second, I frankly just love everything about the brand.  I love the logo, colours, and unique glass bottle.  I love the “Steam Whistle Mythology”.  I love the Roundhouse.  I love the vintage vehicles.  I could go on, but you get the idea.  For whatever reason, these are all things I have always identified with and been drawn to.  Of course, the people have always been a bit part of the story as well.  Everyone I have ever met who works for Steam Whistle is friendly, engaging and obviously very passionate about what they do.  I think that’s probably what’s at the heart of all the success that you guys have had.


I couldn’t think of a better way to “reward myself” for accomplishing my goal than to enjoy a can of my favourite pilsner.  It wasn’t fun to carry that little can around with me for the month leading up to reaching EBC, but it was definitely worth it.  It was delicious!!

Cheers Mike! What an amazing story.